"You have to keep a positive attitude within the team, no matter what is going on. We're always trying to find the angle and/or approach that might interest an extremely diverse Arab audience in our output. We have to listen to our readers, and respond to their comments and questions as best we can."

Kamel Dhif
Head of the Arabic Department

FOREWORD TO THE
2016 ANNUAL REPORT

We are often asked how SWI swissinfo.ch (SWI) selects its topics. And given the almost endless torrent of information, it's a fair question. In the past media professionals thought they knew what readers wanted and needed, and they made their own decisions about what to report on. But those times are gone. Today empirical analysis, together with user surveys and comments, makes it possible to identify public preferences with a relatively high degree of precision.

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IN CONVERSATION WITH LARISSA M. BIELER

"Switzerland has strong global interrelationships: it shapes foreign countries, it exercises influence, it depends on foreign countries – journalistically we have to position ourselves more strongly"

more

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SWI swissinfo.ch Committee
Regula Bührer Fecker

SWI swissinfo.ch Committee
Lucy Küng

SWI swissinfo.ch Committee
Oscar Knapp

Ombudswoman SWI
Sylvia Egli von Matt

SWI swissinfo.ch 360°

PLease, use the more new Device or Browser with WebGL support to watch the interactive 3d tour!

"TWITTERVIEW" WITH BALZ RIGENDINGER

Chief Editor for Switzerland

"Our work is an important element in ensuring the transparency of our operational value transfers, and of our productivity. This allows us to continue targeting our services for maximum effect."

Peter Zschaler
Head of Finances and Controlling, Dep. Director

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WHAT DOES
SWI SWISSINFO.CH
ACTUALLY DO?

SOCIAL MEDIA AT
SWI SWISSINFO.CH
in 2017

no trivia here!

SWI SWISSINFO.CH

«Your connection to Switzerland»

TVSVIZZERA.IT,
SWISS WEB TV FOR THE ITALIAN AUDIENCE

DOWNLOAD OUR
ANNUAL REPORT

The Public Council of SWI swissinfo.ch looks back at 2017

We asked the members of the Public Council to answer the following two questions and to take a look back at 2017.

  • Why was the ten-language platform swissinfo.ch particularly important in 2017?
  • What was an editorial highlight or an especially interesting report for you on www.swissinfo.ch?

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Tell the story!

Introducing the Multimedia team
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Making prosthetic limbs from recycled bottles
Recycling plastic to make new bottles is one thing, but using the material to create prosthetic limbs? That's another. Two Swiss designers are using their skills to ...
What is it like to work in Switzerland?
Switzerland has a strong economy, low inflation, low national debt and a low unemployment rate. It's hard to believe that only a few generations ago, Switzerland ...
The Alptransit project - Lötschberg, Gotthard and Monte Ceneri tunnels through the Alps
The Lötschberg, Gotthard base and Monte Ceneri base tunnels make up the Alpine rail link project. The idea to dig the three tunnels under the Swiss Alps was ...
Nuns: powerful women of the Middle Ages
The Middle Ages were a rough time for women. They were considered inferior to men, and very few were educated. Convents offered them opportunities that ...
Why is Switzerland one of the most expensive countries?
Everybody seems to agree, Switzerland is one of the most expensive countries in the world, but why is that? The anecdotal evidence is there, and in the press, ...
How does asylum work in Switzerland
Switzerland has a humanitarian tradition and deals with relatively more asylum requests than other European countries, given the size of the population.
How to become Swiss
If you have a connection to Switzerland through your family or your partner and want to make it official by becoming Swiss yourself – this is how you can go ...
#swihack Live Stream of presentations
On location at #swihack Multilingual Journalism Hackathon organized by Swissinfo For more information, please visit https://swihack.ch --- swissinfo.ch is the ...
There’s plastic in your beer: here’s why
Plastic is all around us: it's so present in our everyday lives we don't just find it in our cupboards and on our desks, we even find it inside human bodies. A study ...
A sex change in the army
Lieutenant colonel Christian Hug told his bosses that he was going to become a woman. The army supported his decision and now Christine is the first ...

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SWI Highlights 2017

SWI swissinfo.ch Audience Council

In accordance with the SWI swissinfo.ch swisconstitution, the Public Council ensures close contact between the programme managers and the audience.

The Public Council advises the managers in all programme matters and monitors and supports programme work with observations, suggestions and ideas. It regularly evaluates the development, organization and success of the international mandate in terms of quality, relevance, variety and uniqueness.

Urs Ziswiler, President of the Public Council
Former ambassador (Canada, USA, Spain), member of the Board of Directors and member of various committees since 2013, Zurich

Diccon Bewes, Vice-president
author and bookseller, Berne

Chok Woo
Engineer and manager, Berne

Marina Karlin
Publishing director, editor and journalist, Zurich

Cinzia dal Zotto 
Professor at the University of Neuchâtel

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Organization chart

"Switzerland as it lives and functions. We explain our country for a foreign-based audience. The Swiss Department produces unbiased, in-depth, non-sensational items on key issues and events from Switzerland." 

Balz Rigendinger
Head of the Swiss Department

THE OSA AND
SWI SWISSINFO.CH

A summary by
Ariane Rustichelli,
Director of the OSA

Key figures

<
>

201720162015
Operating result (CHF 1'000) 13 -216 0
Total expenditure (CHF 1'000) 18'807 18'817 17'732
Total return (CHF 1'000) 18'820 18'601 17'732
Financing SWI swissinfo.ch
Proportion SRG SSR (in %) 49.9 51.3 50.0
Proportion Confederation (in %) 49.9 48.5 49.5
Proportion SWI swissinfo.ch (in %) 0.2 0.2 0.5
Investments (CHF 1'000) 377 189 310
Proportion of turnover committed to investment (in %) 2.0 1.0 1.7
Depreciation (CHF 1'000) 370.0 478.0 505.0
Equity capital (CHF 1'000) 1'466 1'453 1'669
Provision (CHF 1'000) 630 1'345 581
Full-time positions 85 85 85
Salary increase (in %) 0.0 0.0 0.0

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